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Athens News Agency: News in English, 05-07-28

Athens News Agency: News in English Directory - Previous Article - Next Article

From: The Athens News Agency at <>


  • [01] EU tobacco advertising ban hoped to reduce smoking

  • [01] EU tobacco advertising ban hoped to reduce smoking

    European Commissioner for Health and Consumer Protection Markos Kyprianou expressed optimism that the tobacco advertising ban - effective July 31 - will help reduce smoking and smoking-related illnesses.

    The relevant directive was passed by the European Parliament and the Council in 2003 and bans tobacco advertising in the printed media, the radio and the internet. Tobacco advertising on television has been banned in the EU since the early 1990s.

    The directive also prohibits tobacco companies' sponsorship of cross-border cultural and sporting events.

    In a press release on Wednesday, the Commission cited a World Bank study, according to which "advertising bans can reduce smoking prevalence by up to 7%."

    In a separate development, the Commission has adopted a report on the implementation of the Tobacco Products Directive.

    According to the report, "provisions on health warnings and maximum tar, nicotine and carbon monoxide are being respected. However, public authorities have a very incomplete picture of the ingredients being used in cigarettes, their functions and their health effects on consumers, mainly due to incomplete disclosure of information by tobacco companies. A consultation on how to make the disclosure rules on additives more effective will be launched in the autumn."

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